想自己決定美劇的劇情走向?現在真的可以了

So there you are, watching your favorite show when a beloved character makes a terrible decision, sending the plot spiraling in the wrong direction.

你正在看自己最喜歡的節目，發現你最愛的角色做出了一個非常糟糕的決定，使劇情偏離了方向。這個時候除了衝着電視屏幕大嚷、發推特表示憤怒或直接關掉電視以外，你還能做什麼呢？

What can you do but yell at the screen, fire off an angry tweet, or shut off the TV? If you're a Netflix subscriber, you can go back and change their choice.

如果你是奈飛用戶，你可以回放改變他們的選擇。

The streaming service announced an ambitious experiment in interactive storytelling today with the children's programs Puss in Book: Trapped in an Epic Tale and Buddy Thunderstruck: The Maybe Pile.

今天流媒體視頻播放網站奈飛宣佈了一項雄心勃勃的試驗，觀衆可以在奈飛網站上觀看《鞋貓劍客：魔法書中逃》和《雷霆卡車巴迪：點子袋》這兩個兒童節目的互動劇集。

The shows, which offer thousands of permutations, bring the "choose your own adventure" format to internet TV and make every one of Netflix's 100 million subscribers the director. (Puss in Book is available today, while Buddy lands on July 14th.)

這兩個節目劇情有數千種，把“選擇自己的冒險”這一模式引入網絡電視中，使奈飛1億用戶都可以成爲導演。（《鞋貓劍客：魔法書中逃》今天上線，《雷霆卡車巴迪：點子袋》7月14日上線。）

Books and videogames have done this for years, but achieving good results with video has proved difficult.

互動式說故事手法早在幾年前就已經應用在書籍和電子遊戲中了，但事實證明應用到電子遊戲中並不容易。

Beyond making the technology work, open-ended storytelling doesn't make much sense from a business standpoint if you're a conventional studio or TV network.

對於傳統的演播室或電視網絡而言，這麼做除了能發展這一技術外，從商業的角度開放式的說故事方式並沒有太大意義。

“Truthfully, this was not something that could really be implemented on a broad scale until digital video came along,” says Glenn Hower, a senior digital media analyst with research firm Parks Associates.

“實際上在數字視頻出現之前，我們是無法大範圍地實施這一做法的，” 市場調研公司Parks Associates的資深數字媒體分析員格倫?豪爾說。

“Not only does Netflix have this communication capability being a digitalon-demand service, but it has a huge subscriber base to leverage.”

“奈飛作爲一家數字視頻點播網站，不僅具備這樣的通訊能力，而且還擁有強大的用戶基礎。”