華爲搶先蘋果推出智能手錶
Surprise! A week before Apple ils details for its watch, Chinese smartphone maker Huawei came out with a digital watch of its own, with sapphire crystal, stainless steel band and the design aspirations of a Swiss timepiece.
號外！就在蘋果Apple Watch細節即將揭曉的前一週，來自中國的華爲搶先推出了自己的智能手錶，該產品配備藍寶石玻璃表鏡和不鏽鋼錶帶，設計靈感來自一款瑞士鐘錶。
Huawei, the world’s fourth-largest smartphone maker by market share, unveiled the watch at Barcelona’s Mobile World Congress, the biggest hyped event for mobile tech outside Cupertino. It’s where Samsung Electronics Co. drummed up excitement for its latest flagship phones. The initial feedback on Huawei’s Watch was encouragingly positive. Mashable called it elegant and TechCrunch said “it’s easily one of the best looking devices ever to sport Google’s wearable software platform.”
按市場份額計算，華爲目前是全球第四大智能手機廠商。該公司在世界移動通信大會上向外界展示了這款智能手錶。除了蘋果的新品發佈會，巴塞羅那舉辦的世界移動通信大會可謂是移動科技領域最受關注的盛事。三星電子也在這裏展示了它的最新旗艦級機型，並引起了極大關注。讓華爲感到振奮的是，外界對這款智能手錶的初步反饋良好。新聞博客網站Mashable對它的形容是“優雅”；科技媒體TechCrunch也表示：“在運行谷歌軟件系統的可穿戴設備中，它很可能是有史以來最好看的產品之一。”Huawei is like a lot of Chinese smartphone makers striving to move up market with premium phones and wearables. The commoditized smartphone middle market is forcing the Chinese to add some premium flavor to their brands if they want success selling abroad. And Huawei badly does.
和許多中國智能手機制造商一樣，華爲正在努力拓展高端手機和可穿戴設備市場。由於中端智能手機市場已經商品化，如果中國廠商想在海外市場獲得成功，就得提高品牌檔次。華爲正在這方面加強努力。
Huawei says it plans sell the watch in 20 countries, including the U.S., U.K., and Canada, and said release dates and pricing will come later.
華爲表示，計劃在20個國家銷售這款智能手錶，包括美國、英國和加拿大。該公司隨後將公佈該產品的發售日期和價格。Here’s initially where Huawei falls short of Apple’s watch: the Huawei Watch comes in three different colors in gold, silver and black, but Apple offers different materials, like 18-carat rose and yellow gold. And though Huawei earned early praise from Android critics, those same critics wondered if the operating system could compare to Apple Watch’s when it’s released.
初步看來，華爲這款產品和Apple Watch不同的地方在於：前者有三種顏色，分別是金、銀、黑；Apple Watch則提供不同材質的版本，如18K玫瑰金和黃金。同時，儘管對安卓系統持批評態度的人士先是稱讚了華爲的智能手錶，但他們也表示，不知道上市之後該產品的操作系統能否媲美Apple Watch。Still, Huawei is newly intent on trying to match Samsung and Apple’s premium wares. Its watch makes Apple’s event on March 9 just a little more interesting.
最近，華爲決心在高端領域趕上三星和蘋果。這款智能手錶則讓3月9日的蘋果發佈會更讓人好奇了。
