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蘋果公司計劃將iPhone 6S產量削減三成

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Apple is expected to cut its iPhone 6S and 6S Plus production by 30 percent in the January to March quarter, Japan's Nikkei reported Tuesday. The report said the cut is due to the excess level of inventories of the latest iPhone models, which in part was due to the higher exchange rate that made iPhones more expensive in emerging countries.

據日經指數週二報道,蘋果有可能會在1月到3月期間將iPhone 6S和iPhone 6S Plus減產三成。報道稱,減產的原因主要是因爲庫存太多,這可能是由於匯率提高導致新興國家的蘋果手機售價太高引起的。

It added the iPhone production level is expected to get back to normal levels in the April to June quarter, citing foreign suppliers.

該報道還表示,據外國供應商的消息,4月到6月這一季度的產量或許能夠回到正常水平。

蘋果公司計劃將iPhone 6S產量削減三成

Nikkei's report is the latest in a series of gloomy projections that predicted a drop in iPhone sales in the coming months. Last month, a number of Wall Street analysts forecast that iPhone sales will drop for the first time ever, citing a decline in sales by some of the major iPhone component makers.

日經指數近日報道了最新的負面預期,預言蘋果手機下個月的銷量將會下跌。上個月,華爾街分析家預言蘋果手機銷量將會首次下跌,並列出蘋果組件供應商的銷量下跌作爲例證。

Gene Munster of PiperJaffray wrote in a note Tuesday that investor concerns of an iPhone sales drop is growing, with some thinking sales for the January to March quarter could be as low as 50 million units, way below the 58.5 million estimate.

美國投資機構派傑分析師吉恩·蒙斯特在週二寫道,投資者們越來越擔心蘋果的銷量下跌,有些人認爲第一季度的銷量可能只有5000萬,比預期的5850萬還要低。

But Munster added that suppliers and production cuts have historically had little correlation to actual reported units, and that Apple's own December guidance is still the best read on overall iPhone sales. Apple CEO Tim Cook said that iPhones would grow year-over-year.

但是蒙斯特也表示,供應商和生產商的產量削減與報道的銷量關係不大,並且蘋果在12月的銷量仍然位居榜首。蘋果的CEO庫克認爲,蘋果將會逐年增加創收。