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年年度暢銷書榜單:《祕密花園》位居榜首

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Chinese online bookstores Amazon, Dangdang and Jingdong have released their best-seller lists for 2015, showing that The Secret Garden, an all the rage coloring book with only 264 characters, is the book most people spent money on in the past year.

近日,中國網上書店亞馬遜、噹噹和京東均發佈了2015年暢銷書排行榜。根據數據顯示,《祕密花園》,這本僅有264個字但風靡一時的圖畫書,是過去一年裏賣的最火的一本書。

"Sales of The Secret Garden reached a million copies three months since it hit the shelves, and total sales in 2015 are more than 1.5 million," Chen Lijun, manager at Dangdang's publications devision, told Huaxi Metropolis Daily.

噹噹網出版物事業部經理陳麗君告訴華西都市報記者,“《祕密花園》在上架後三個月內售出了一百萬本,2015年的銷售總額超過了150萬。”

"I think coloring is a good way to relax," said Xiong Xin, a 27-year-old staff worker at a state-owned enterprise in Beijing who bought the book soon after it came out.

《祕密花園》剛一出版,北京某國企27歲的職工熊信就購買了本書,他表示,“我覺得塗色是一種很好的放鬆方式。”

年年度暢銷書榜單:《祕密花園》位居榜首

The sold out popularity of the book, while not surprising, is quite accidental to some cultural critics - it is a byproduct of the growing young middle class's endeavor to escape from work and life pressures.

這本書的暢銷不足爲奇,但卻意外的遭到了文化界的批評--這本書被認爲是越來越多年輕的中產階級努力想要逃避工作和生活壓力的副產品。

"The book is more about participation and recreation. Its popularity suggests that the book is becoming an alternative for the young middle class Chinese to let out pressure," Peking University professor and cultural critic Zhang Yiwu told China Daily Website.

北京大學教授、文化評論家張頤武在接受中國日報採訪時表示,“這本書,更多的是參與和娛樂。其受歡迎程度表明,塗色書正在成爲年輕一代中產階級釋放壓力的選擇之一。”

Books concerning children, as last year, did not miss out among the top 10 - only that the focus shifted from children's literature to children's education. Such demands, came as no surprise as the country is encouraging more babies and the middle class Chinese's interests in cultivating their children is on the rise.

和去年一樣,有關兒童的書籍在暢銷書前十也榜上有名,只是重點從兒童文學轉移到了兒童教育。隨着國家鼓勵生育,以及中國的中產階級對孩子教育的興趣上升,這類需求上升也在意料之中。

Other trending books include those spurred by same name movies or dramas, such as Wolf Totem written by Chinese writer Jiang Rong, The Little Prince by French writer Antoine de Saint-Exupéry and Ordinary World by Chinese writer Lu Yao.

其他具有上升趨勢的書籍包括那些受同名影視劇所推動的作品,比如中國作家姜戎所著的《狼圖騰》,法國作家安東尼·德·聖艾修伯裏的《小王子》和中國作家路遙的《平凡的世界》。

The only economics and management book on the list is Zero to One: Notes on Startups, or How to Build the Future, ranked second and fourth in Jingdong and Amazon's selling lists respectively. The book, recommended by many worldwide CEOs including Facebook's Mark Zuckerberg.

名單上唯一的經濟管理類書籍--《從0到1:開啓商業與未來的祕密》,分別在京東和亞馬遜的暢銷書單中名列第二名和第四名。這本書,被包括Facebook 的CEO馬克·扎克伯格在內的國內外衆多高管所推薦。